Luna Ads Intelligence Privacy Policy
Luna Ads Intelligence Privacy Policy
Last updated: 22 August 2026
Patch Addict UK uses an internal software system called Luna Ads Intelligence to help us analyse and manage our own advertising and ecommerce performance.
Luna Ads Intelligence is operated by Patch Addict UK for internal business purposes. It is not currently offered as a public service to third parties.
Information Luna Ads Intelligence Uses
Luna Ads Intelligence may access information from Meta platforms through the Meta Marketing API, including information relating to Patch Addict UK's own:
- advertising account
- advertising campaigns
- ad sets and advertisements
- advertising spend and performance
- impressions, clicks and conversion metrics
- Meta-attributed purchases and purchase values
- Facebook Page used for advertising
- Instagram account used for advertising
- advertising creative and associated identifiers
Luna Ads Intelligence may combine this information with Patch Addict UK's own ecommerce and business information in order to provide internal reporting, analysis and management recommendations.
How We Use This Information
We use this information for legitimate internal business purposes, including:
- measuring advertising performance
- analysing marketing effectiveness
- comparing advertising activity with ecommerce performance
- identifying changes, trends and anomalies
- producing internal business reports
- assisting with advertising planning and decision-making
- creating advertising campaigns, ad sets, creatives or advertisements where specifically authorised by Patch Addict UK
Luna Ads Intelligence does not independently authorise advertising spend.
Any advertising creation or management functionality is subject to controls and permissions determined by Patch Addict UK.
Meta Platform Data
Information obtained through Meta products and APIs is used only for Patch Addict UK's internal advertising, analytics and business-management purposes.
We do not sell Meta Platform Data.
We do not provide Meta Platform Data to data brokers or use it to build profiles for unrelated third-party advertising purposes.
Access to Meta data is restricted to authorised Patch Addict UK systems and personnel where required for legitimate business operations.
Data Sharing
We do not sell personal information.
Information processed by Luna Ads Intelligence may be handled by service providers used to operate Patch Addict UK's systems, hosting, ecommerce or analytics infrastructure where this is necessary to provide those services.
Such information may also be disclosed where required by law or where necessary to protect our legal rights.
Data Security
We take reasonable technical and organisational measures to protect information processed by Luna Ads Intelligence.
Access credentials and API tokens are treated as confidential information and are not intended to be publicly disclosed.
Access to advertising-management functions is restricted through Meta permissions and Patch Addict UK's own application controls.
Data Retention
Information is retained only for as long as reasonably required for Patch Addict UK's business analysis, operational records, reporting and legal obligations.
Where information is no longer required, it may be deleted, anonymised or aggregated.
Your Rights
Depending on where you live, you may have rights relating to your personal information, including rights to request access, correction or deletion of information held about you.
If you believe Patch Addict UK holds personal information relating to you through Luna Ads Intelligence or another Patch Addict service, you can contact us through the contact details provided on the Patch Addict UK website.
Data Deletion Requests
If you wish to request deletion of personal information associated with Patch Addict UK or Luna Ads Intelligence, please contact us using the contact facility on our website and state that your request relates to Luna Ads Intelligence / data deletion.
We will review legitimate requests and delete or restrict relevant information where required by applicable law and where we are able to identify the information concerned.
Third-Party Services
Luna Ads Intelligence interacts with third-party platforms including Meta.
Use of Meta products and services is also subject to Meta's own terms, policies and privacy practices.
Patch Addict UK is not responsible for the privacy practices of third-party platforms.
Changes to This Policy
We may update this Privacy Policy when Luna Ads Intelligence, our business practices or applicable legal requirements change.
The latest version will be published on this page.
Contact
Luna Ads Intelligence is operated by Patch Addict UK.
For privacy questions, data-access requests or deletion requests, please contact us through the contact details available on the Patch Addict UK website: